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Greater Good Launch

“Greater Good is a graphic T-shirt brand with a socially relevant twist. Shirts are designed by local artists with a certain cause in mind: environmental awareness, anti-racism, equal rights for women, and others. Each shirt makes a specific statement, and so certain proceeds from the sales of that shirt go to its relevant cause.”(from Yahoo! ph)

(Topshop top, Hong Kong brand harems, H&M neon clutch, Jeffrey Campbell wedges)

It was the Greater Good launch at Mall of Asia last Thursday. Actually it was my first time to walk in their store and I was amazed by their shirts- I wanted to buy all of them. Average prices of the shirts are only P550.00.

They already collaborated with Raymond Gutierrez, Ces Olondriz, Argie Salango, Louie Paul Jalbuena, etc and next year, they’re collaborating with Stylebreak.  Watch out for it.

Go visit the store and buy a shirt for a greater cause. Congratulations Michael and Christian

All photos by Raymond Gutierrez

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